Choose Your Courses

For remodelers, the heart of profitability lies in the skill and accuracy of estimating projects. You need a system that ensures you meet your true costs of project execution and overhead, as well as a margin that's responsive to market conditions. Today's consumer is more sophisticated and demands for transparency are increasing. To answer those challenges, Michael Anschel pioneered a new methodology for estimating that eliminates the shell game and provides clarity and control over your numbers. With 29 years in the industry, and over a decade successfully implementing the COPE method for his company and many others, this is your opportunity to get a look at the tool that will transform your business.

Class #1: THE BIG IDEA

July 30, 2024 @ 11am CT / 12pm ET / 9am PT

We will work through the underlying principles that govern the COPE method of estimating and gain a solid understanding of why we are taking these steps. This is the foundation for what is to come.

Class #2: NUTS AND BOLTS

August 1, 2024 @ 11am CT / 12pm ET / 9am PT

Together we will take a deep dive into the mechanics of the method. This is where we work through practical exercises so you gain first hand knowledge of how it works on actual projects.

Class #4: PUTTING IT ALL TOGETHER

August 8, 2024 @ 11am CT / 12pm ET / 9am PT

By now you have a good grasp of the principles, how they work, how to protect your company, and how to respond to market conditions. This session we work on ways to package to the consumer and the opportunities transparency presents.

Class #3: IN THE WEEDS

August 13, 2024 @ 11am CT / 12pm ET / 9am PT

Knowing that you are comfortable with the basic operations, we take on the challenge of overhead assignments using a capacity based method. What is above and below the line, and how you keep your business resilient.

Class #5: REFINEMENT

August 15, 2024 @ 11am CT / 12pm ET / 9am PT

In this final session, we respond to your first attempts at putting COPE in action. This is our chance to tweak and modify your process, catch any errors, and ensure you're dialed in and ready to fully move into a more profitable and resilient business model.

Charlie Gindele has over 50 years of experience in the home improvement industry, including 38 years as a business owner, accumulating more than $425 million in sales revenue. In this one-hour preview of his Pro Remodeler Expert Series class, Gindele will talk about how to get out of your comfort zone and into your “Danger Zone”...the zone where you take your business leadership, financial literacy, marketing prowess, management skills, sales process, and production skills to the highest levels possible to accelerate the growth of your business. He'll share what it took for him to finally start achieving accelerated growth after 30 years of ups and downs. You'll walk away with insight into what you need to stop doing and what you must start doing to accomplish similar results.

Class #1: A Case Study & Cautionary Tale

In the first of five classes in this Expert Series, Charlie Gindele demonstrates how growing a broken business model results in a bigger, more broken model that will hasten the demise of your business. He provides a case study and reviews the real-world financials of a midwestern residential roofing company that was losing money and on the brink of going out of business before seeking his guidance. Gindele will walk you through the difficult and surprising steps this business owner had to take to generate a gross profit of 50% and a net profit of 10-20% in order to run a successful and scalable company. You'll leave this session with advanced knowledge of what it really takes to operate a financially lucrative home improvement business.

Class #2 and #3: The Gotta Haves - Part 1 and Part 2

In classes #2 and #3 in this Expert Series, Charlie Gindele reviews his exhaustive list of what he calls the “Gotta Haves”…those things that your home improvement business must have in order for it to grow, be profitable, and to set it up for the things that you'll need to do to eventually accelerate the growth of your business. Gindele offers in-depth information on what is required for success, from your financials, company culture, understanding of your market, best practices in lead generation, sales strategies and processes, ease of doing business with your company, and more

Class #4 and #5: Accelerating Your Growth - Part 1 and Part 2

In classes #4 and #5 in this Expert Series, Charlie Gindele shares the keys to accelerating your growth after you have all the pieces of a scalable business in place. Topics covered include time management, specialization, being focused and visionary, comprehensive lead generation programs, simplified sales strategies, employee development, capacity planning, talent acquisition, customer experience, and much more. Warning: mastering the topics covered in this class can lead to explosive growth for your business once you have a profitable business model in place.